Top Lingerie Trends in the UK for 2025 — From Comfort to Confidence

The world of lingerie is evolving faster than ever, and 2025 is shaping up to be the year where comfort and confidence go hand in hand. British women are no longer settling for scratchy lace or restrictive underwires just because they look good. The modern lingerie drawer is becoming a blend of elegance, practicality, and personality — whether it’s seamless, sporty, seductive, or sustainable.

If you’re refreshing your wardrobe or planning your next collection as a retailer, here’s a deep dive into the biggest lingerie trends taking over the UK in 2025.

1. Wireless Bras Take the Lead — Comfort Is Queen

Once considered too casual for “proper support”, wireless bras are now dominating sales across major British retailers. Thanks to improved fabric technology and better engineering, soft-cup styles now offer lift without digging into the skin.

2. Body Positivity & Inclusive Sizing — Real Bodies, Real Fit

Brands are finally recognising that lingerie isn’t one-size-fits-all. From petite to plus-size, A-cup to K-cup, 2025 is all about inclusive sizing with adjustable features, wider straps, and stretch fabrics.

Expect to see:

Extended cup sizes (DD to HH and beyond)
Wider band ranges (26 to 48+)
Maternity-friendly and post-surgery bras

Campaigns are also moving away from airbrushed perfection — real models with real bodies are now the face of lingerie marketing.

3. Eco-Friendly Fabrics — Sustainability Meets Skin

With increasing awareness around sustainability, many UK shoppers are actively choosing lingerie made from organic cotton, bamboo fibre, or recycled lace.

Key materials gaining popularity:

Fabric Type	Benefits
Bamboo	Naturally antibacterial, breathable, perfect for sensitive skin
Modal / Tencel	Silky soft, lightweight, biodegradable
Recycled Lace / Nylon	Eco-friendly without compromising on style

Expect to see more earthy tones, muted pastels, and nature-inspired colours reflecting this shift.

4. Hybrid Fashion — Lingerie That Doubles as Outerwear

Gone are the days when lingerie was only hidden beneath clothing. 2025 brings lingerie-inspired fashion to the mainstream.

Trending outerwear lingerie pieces:

Corset tops paired with jeans
Lace bralettes worn under blazers
Sheer bodysuits styled with high-waist trousers

This trend is all about bold femininity with tasteful layering — perfect for confident women who want to make a statement.

5. High-Leg & Cheeky Knickers — Retro Vibes Return

The ’90s high-leg trend is back, elongating legs and adding a flattering curve. Instead of low-rise boyshorts, women are shifting towards high-cut briefs, Brazilian backs, and V-shaped waistlines.

Popular bottom trends:

Style	Coverage	Appeal
High-Leg Briefs	Medium	Leg-lengthening effect
Brazilian / Cheeky	Minimal	Playful and modern
V-Cut Lace Knickers	Medium	Curve-enhancing

6. Colour Trends — Neutrals with a Bold Twist

2025 is all about balancing calm neutrals with daring accents.

Trending Colour Palettes:

Soft Nudes & Blush Pink — timeless and elegant
Mocha & Toffee Browns — flattering on deeper skin tones
Deep Emerald & Burgundy — perfect for sultry evenings
Vibrant Coral & Cobalt Blue — feel-good dopamine shades

7. Shapewear That Looks Like Lingerie

Shapewear is no longer something to “hide”. In 2025, smoothing bodysuits, sculpting shorts, and sculpt bras are designed to be stylish enough to be seen.

Imagine lace-trimmed control briefs or bodysuits with mesh panelling — supportive and attractive.

Final Word — Lingerie in 2025 Is Personal

The modern lingerie trend isn’t about following rules — it’s about choosing what makes you feel confident, comfortable, and beautifully yourself.

Whether that’s a buttery-soft wireless bra, a shapewear corset, or a bold lace bralette worn as outerwear — 2025 celebrates freedom of expression through fabric.